Saturday 24 September 2011

The big 6.

Walt Disney started in 1923 in Los Angeles. Mickey mouse was ‘born’ in 1925. Snow white was released in 1937, and was the first full animation, Disney used the profit to make a bigger studio(?). In the 1940’’s – 1950’s, Fantasia, Bambi, Cinderella and Alice in Wonderland came out. They have 4 primary divisions:
   Walk Disney Studios – Heart of it all.
Media networks
Parks & resorts – 1971 was when the biggest resort opened, which is in Orlando, Florida. 
Disney consumer products – They provide their own merchandise.
Sequels:
Toy story
Pirates of the Caribbean
Cars
The jungle book
The princess diaries
High school musical
Aladdin
Lion king
Technology – Sound – 3 strip tech – 3D.

Warner Brothers
Sam & Jack are in charge of the pictures(?)
The first nationally syndicated film was ‘My four years in Germany’, which was released during the WW1.
1931 is when Looney tunes came out.
During WW” a lot of films were made.
In 1952, the first 3D film came out.
2972 – Warner Bros. & Columbia made a partnership.

Universal – Formed by the merge of General Electric’s and Vivendi’s in 2004.
Bought a share of Nickolodean, but didn’t get on with the founder of it.
Main distributer - Rouge.
American Pie, Hot fuzz, Shaun of the dead, Grinch, Jaws – Known for movies.
One of the first movies directed by Steven Spielbeig was Jaws.
King kong was a break through film, and it went over budget because of the technology usesd. It’s known for visual, and got an award for the best sound effects of the year in 2005. It was also the first stop motion movie, half human, half animation. 

Directors

Wes Anderson uses Owen Wilson and Luke Wilson most frequently in his movies, he won a ‘special film making’ award in 1996, he usually ends his movies on a slow-motion shot, he likes to put Rolling Stones on the sound track of his movies. Yellow and red are most prominent in his moives, he does dark comedy movies, and he went to the University of Texas.

Shynola consists of 4 graphic designers. Their style of work is abstract, and they done the opening to Scott Pilgrim, Junior Seniors – move your feet, and the opening of The I.T crowd.  The Junior Senior video and the opening of the I.T Crowd connects because they used the same kind of graphics in both. Shynola made a video for Queens of the stone age and Junior Seniors. They’ve been given the NVA award.

Michael Bay was born in Los Angeles, California, U.S. in 1965. Two films that he’s best known for are Bad boys, and The Island. His favourite actor to work with is Sean Connelly, two artists that he made music videos for are Tina Turner and Meatloaf. He’s won 6 awards. He uses a lot of helipcopter scenes and explosions in his films, and he re-makes action and horror movies.

Michel Gondry was born in 1963 in France, two artists that he made videos for are the white stripes, and qui qui. He won an Oscar for the movie ‘The eternal sunshine at the spotless mind’,. The talk talk advert was influenced by the video Gary Jules – Mad world. He was a drummer for the band Qui qui, and in the White Stripes video, Hardest Button to Button, 32 drum kits were used.

Anton Corbijn was born in Neverlands, his first occupation was a music photographer, he’s photographed for U2 and David Bowie. His first ever coloured music video was in 1989, and he gained inspiration from Lee fried Lander and Joy Division. He expresses Christianity through his work to express his own beliefs, and the similarities between his photography and his filmed are the Christianity that’s shown, and them being black and white. 

Sunday 18 September 2011


Friday 9 September 2011

The process of ‘film’ from start to end.

Step one - The idea Firstly, someone gets an idea, they then share the idea with the producer, who then either likes it, or doesn't like it. If they like it, they decide the make the 'great idea' into reality, the idea is then shared with the director, who then creates they movie on screen, they decide how the story is going to be as a movie. It then goes to the writer, who then defines or clarifies the idea, the plot, and the characters and makes changes when necessary. The writer then makes a one paged description of the story and characters. Then the producer creates a pitch, which contains all information, and ideas which they'll attempt to sell to the financiers to commision a script.

Step two - Production Companies
The producer uses the pitch, treatment and persuasion to get money to develop a script. They then approach film production companies for development money, usually they have projects of their own. The producer then offers future sales, and broadcast rights to the film in return for money to develop the script. They can apply to a public funding body, for example the UK film council, for a development grant, they can even pitch their ideas to private investors, in hope that they will support the project.

Step three - Script development
The writer creates a synopsis, him and the producer decide and agree or disagree on the key scenes and events in the film. The writer might create a step outline to plan their script. He creates the first draft, which is the hardest one to do. Once the script is done, they send it out to the financiers, who'll have their own ideas. When everyone involved is happy with the draft, it becomes the final draft and the writer gets paid. The final stage of the script development, is the creation of a sales treatment.

Step four - Packaging
The scipt is packaged into a full commercial pack, ready for financing, a good way to make it more commerical is by attacting well known stars to the script. Commercially successful heads of department carry considerable clout with knowledgeble financiers. The producer must know how much it'll cost to make the movie, for it to be an actual buisness proposition. Potential investors want to know how the producer will raise the money,  and how they plan to pay them back. They then package the film into a viable commerial propostion, and see what people think of it.

Step five - Financing 
The producer should travel around the world to secure the investments they need, because financiers are all around the world. The producers lawyer draws up the contracts to seal the deals of the investers of the movie. Before the movie is even made, the producer can raise money from pre-sales to sell the rights to the film. Some departments of banks specialise in film finance who invest in commerial projects, and offer loans. A completeion bond is insisted to be put in place before the financiers agree to invest, this is insurance for the production. Once the essential funding and insurence is secured, the film gets the green light, and the producer celebrates.

Step six - Pre-Procuction 
Firstly, all of the head of departments are hired, the shooting of the script is circulated, and pre-production begins. The directer, producer, and casting directer start a long process of identifying and casting the actors. The director, the director of photography, and the storyboard artist start making storyboards, which is the equilivent to blue prints. The production designer plans all of the aspects of how the film will look, and hires people to design and create each part. Effect shots are planned in lots of detail, more than normal shots are, and can take months to design and build. The line production manager, and the line producer make up the key logisic triangle of the production for the first ad.

Step seven - The Shoot 
The shooting begins and the funding is released. The camera department sorts out all of the footage that the director and editer need to tell the story. When the sound, lighting, hair and make up has been done, and checked, the shot can begin. The actors should act, and be emotional and draw the audience into the movie. While minimum risk to cast and crew, the special effects are carefully constructed. The films productions are run with military precision, if they fall behind schedule, the financiers and insurers may step in.

Step eight - Post-Production 
The editor assembles the processed footage into scenes and creates narrative sequence as it comes in. Once the picture is locked, the sound department work on the sound track laying and creates and edit every sound. Digital effects, titles, and credits are then added by the specialist effects composition in the composition suite. The colour is adjusted, and the aesthetic of the film is established. Next, the sound mix goes to dubbing theatre, this is where the sound mixer sets the final levels. When the final cut has done, and the film reaches full lock, it's now finished for duplication.

Step nine - Sales
The producer secures the services of a sales agent, who's a specialist in film sales, to help her sell the film to distribution. The trailers are then made to help sell the film. The producer and the sales agent collect everything they will need to sell the film to distributors. The producer goes to great lengths to attract attention for her products in the market. At a high profile film festival, they can generate 'heat' for the film, and then the producers product is made 'hot', which would mean she can negotiate good deals with distributers around the world.

Step ten - Marketing
To help sell the film to distribors, the producer uses the specialist in films sales agent. They then run test screenings to the audience, to see how the film is received. They then advertise the movie by using posters, cinema trailers, TV spots, and other marketing material. TV, radio, newspapers and magazines can create positive word-to-mouth about films. The internet and digital media floods the world with information, but it also makes niche marketing possible. The distibuters must make deals with cinemas to screen it.

Step eleven - Exhibition
A premiere of the movie is used to 'launch' the film to the public with an explosion of media coverage. The exhibitors are supplied with prints of the film by the distributors. The more screens the film is shown on, the more prints that are needed. The exhibitors take their share of the box office receipts, and then the distributors recoup their marketing costs. Once they've been paid, the financiers recover their investment, as it's laid out in the recoupment schedule.

Step twelve - Other windows
Sales in hospitality for hotel channels and in-flight entertainment can also bring in millions in additional revenue. In any chances that the box office fails, it can be compensated when the DVD's come out, because the UK audience spends more on DVD's then they do in the cinema. Revenue rights are sold seperately for pat TV showings and Terrestial broadcasting on the television. More additional revenueing comes when rights for computer games and other product lisences are made. When the final profit has been made, the producer and key creative people can get their rewards. Distribution continues in perpetuity, and the final income of the film is never known. The film might be re-released in the future.

Important Glossary

Production – the concept of the film is developed from idea, to script, to filming to editing.

Marketing – publicity for the film in all countries of release to create interest/hype in the lead up to theatrical release.

Distribution – supplying the product/film to cinemas in hardware/software

Exhibition – the showing of the film to audiences

Meeee.

Why have you chosen to study media?
I've chosen to study media, because I'd like a media based career. I've always had a passion towards photography, but I also had the idea of being a director, or directing some kind of moving imagery. When the chance of me being a photographer had been blown, I decided to carry on, and see if I could improve myself with the directing. I enjoy listening to ideas, or music, and just letting my imagination make the moving images in my head, and I always want to make them real. Photography is now a hobby, and I've decided to work some on the directing. Only just recently have I figured this out.

What other subjects are you studying?
Psychology, Philosophy, Maths.

Who is your favourite band(s)/artist(s) and why?
I don't have a favourite band all together, but I love listening to 'The Summer Set'. The reason for this is because the vibes of the music make me really happy, and I just enjoy it.
I like a wide range of music types though, like my chemical romance, and katy perry.
I like most genres.



What are your favourite TV programmes?
I love watching beaver falls, and Russell Howard.


Beaver falls.


What is your favourtie film/who is your favourite director?
My favourite film is Harry Potter and the Chamber of Secrets. I don't have a favourite director, however I do love the work that David Yates has produced, especially the Harry Potters.



What magazines do you read?
I don't read magazines often.

What websites do you read?
DeviantArt.

Class survey conclusion

As a class, we decided that American producers can afford to create better, and more action films than English producers, because they more sponsors and more money. However, when discussing it with the class, we came to the conclusion that more English movies are serious, and historical, whereas American one are more varied. We found out that most of the class preferred a comedy or a horror movie, than they would a documentary, or sci-fi.
We also discussed the pros and cons of watching movies in different ways, for example, going the cinema, watching a DVD, downloading the movie or watching it on TV.
The pros of going to the cinema to watch a movie are being one of the first of many to see a new film, there's surround sound system, its dark, and the screen is huge. The cons of going the cinema are things like it not being quiet all the time, for example, the crackling of a bag of food, the crunching, annoying laughs at funny parts, babies crying over the sound, there being no seats and having to split up with the group that you went with, it being claustrophobic, and being in a packed room, it's also expensive.
The pros of watching it on DVD are things like you can watch it more than once, and whenever you like, it can cheaper, they're portable, you can lend it out to others, you can watch special features of the movie and you can pause and play it whenever you like. The cons of watching it on DVD are things like its easily damaged, or lost, it could be a pirate copy, or might not work properly, the viewing experience wouldn't be as good as watching it in the cinema, you could lose interest in it.
The pros of watching it on TV are things like, the excitement of watching it on TV, and not having to look for the DVD, not having to pack away the disks after the movie finishes, it's doesn't cost much, being able to see a film you might of been able to seen beforehand. The cons of watching it on TV, is you have to wait for a certain time to watch it, you get breaks during the movie, they miss out parts at the breaks, you can't pause it whenever you like, the interesting movies are on later which means you have to stay up late, you don't get to choose what's shown.
The pros of downloading a movie is, once you've downloaded a movie, you can watch it any time, there's a huge variety of choice, you can watch it anytime, you're in control of the film, e.g. pause, play, fast forward, rewind. If it's on a laptop, it can be portable, you can burn it onto a disk, or put it one your iPod. The cons of downloading a movie is that it's illegal, takes a while to download, you can download a virus, might have to pay to download it, might download the wrong language, could get caught downloading it, you could delete it accidentally.
We found that there are many different ways of marketing like bill boards, posters, radio adverts, TV adverts (trailers), newspaper and magazine adverts, bus advertising, pop up ads on websites and word of mouth.
We said that trailers are the most effective way of marketing, because if the movies new, you get an idea of what the movie is about, however if it's a known movie that's coming out, and they have a big fan base, then the trailers will be shared more often, which means more and more people would watch it, and it'd be bigger than it was.